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She has recently visited Japan to meet her fans and inaugrate her fan club. Her growing popularity can also be seen in the Korean entertainment as many business conglomerates are vying to get Eun Hye to be the product ambassador, where she was later dub as the "CF Queen" in Korea,In late 2007, she was involved in projects for a cause such as Wish Come True and Letters from the Angels No. 5 Campaign,She was one of the ten Hallyu stars of 2007 thus she became one of the most highly paid actresses in television at the age of 23.
